Article marketing is the process of writing articles with the purpose of submitting them to directories and publishers on the internet to gain increased readership and possible back links. The links are basically traffic going into the sales website which is an important aspect of your online marketing. These sales leads will then need to be engaged in order for them to become buyers and customers later on.
Articles may be written monthly, weekly or daily and posted on the directories. Obviously, the frequency will depend on how much time you have and how confident you are in writing articles. There are also plenty of opportunities to outsource this activity. The principle is that the more articles you write and the more directories you submit to, the more readers you will have and the more possibilities of your website being found on the internet.
These articles may not be written in an academic style but will be more conversational. So, anyone can practically write these and you do not need to be a great writer. Article marketing can also establish the writer as an expert in a certain niche. Generally, this method of marketing brings people into your website as the articles are provided free for web publishers to use on their websites and ezines.
Here are some advantages of article marketing:
- it quickly gets your name all over the internet
- it boosts your credibility
- it brings you large levels of traffic
- it increases your sales levels
Online marketers use article marketing as one of their main sources of free traffic to their sites. It is important however to have a website where products and services are listed. Ultimately, your article marketing efforts will not bring you any monetary rewards without any sale of a product or a service. Therefore, if done properly, article marketing can be a viable source of online traffic.
All the best!
Ros
Tags: article directories, Article Marketing, backlinks, customers, Online Marketing, traffic
A recent survey conducted by an Australian company revealed that social media and online social networking is becoming detrimental to the education of high school students. The students involved in the survey reported that when they intend to spend only a few minutes on a social networking site, they end up being on the site for an hour or two. This takes out a lot of time from their homework schedules. Majority of them admitted that they spend more time blogging or chatting with friends than doing school work.
Many of my teenage relatives who are my friends on Facebook regularly post and are very active on the site. The attraction of these social networking platforms is that you can express your feelings and write or share almost anything without your lecturer checking out your spelling or grammar. The downside is nobody will have the heart to correct you of your mistakes. There seems to be a general culture of tolerance and people just want to take away the good and fun side of the social site.
Office workers also get into the social networking sites even during office hours to break the monotony of their daily routines. These sites also help you to get in touch with your long lost friends all over the world. Connecting regularly with your relatives and friends makes you feel close to them and can add some fun and excitement to your otherwise dull moments.
So, is social media a help or a distraction to our daily lives?
Well, here are some reasons why social media is a great help:
- it provides us an avenue to get some loving words of comfort from our family and friends
- it keeps us posted on the whereabouts of our friends
- it allows us to share our interests and beliefs with the special people in our lives
- it allows us to share photos of our magic moments
When is it a distraction?
- when it takes us away from our urgent and important tasks, such as doing homework or doing our real work
- when we lose some of our sleeping time just so we can post our latest photos
- when you have other chores to do and these get neglected due to a change in priority, i.e. checking facebook before doing your tasks
The important thing to remember, in order to avoid the social media and online networking sites to distract us from our important tasks and activities, is to be disciplined with our time. As we all know, time is gold and once you lose it, you can never get it back. The good news is, you have control as to how you want these sites to work for you: either a help or a distraction.
All he best!
Ros
Tags: Blog, Blogging, online social networking, Social Media
If English is not your first language, here are 5 Tips on How to Become a Successful Non-English Speaking Blogger:
1. Be confident with your skills.
Believe that you can do it. Do not listen to your negative self talk or comments from friends that you can not do it. Others have already proven it.
2. Persevere.
There is no such thing as a get-rich-quick formula in blogging or in online marketing. I have been following a few bloggers and online marketers and they have been learning it and doing it for an average of 5 years before they became successful and known in the online marketing circle.
3. Look for Role Models
If you look properly, there are now a number of successful bloggers from different language backgrounds. Follow them. But be selective and get to know them well. By reading their posts, listening to their audios and watching their videos, you will know what they value in life. While it is true that many internet marketers are very good in taking money from the unsuspecting customers’ credit cards, you will also find people who are very clear with their values, ethics and integrity.
4. Do not create your own barriers.
Language is a barrier that we, non-English Speakers, are always uncomfortable with. If we live in an English speaking country, there is a possibility of dressing ourselves down and behaving like we are somehow inferior. So, it is important to get over this barrier in our minds. Then, our good attitudes will follow.
5. Learn as much as you can
There are practically hundreds of training online and offline on how to be a successful blogger or how to make an income online. Learn about blog content, marketing strategies, distribution and traffic. Also, learn to consolidate your learning and stick to your own strategies. Learn from mentors. You do not have to pay thousands to be mentored. Once you have identified a blogger with similar values as yours, learn from them. Follow them on social media. Get in touch with them.
Although blogging and online marketing can be very overwhelming for most people, those who persevere and build their confidence in what they do can ultimately reach their goal of making it their full time earner. And believe that there is a real possibility that you can be one of the successful non-English speaking bloggers in the near future.
All the best!
Ros
Tags: blogger, Blogging, Online Marketing
The world of blogging is full of English speaking people. So, majority of the very successful ones are natural English speakers and are naturally confident in this language. Although, people can be successful blogging in their own language in their own country, it appears that the really successful ones speak English quite well. Even if they do not come from English speaking countries, their blogs written in English can attract more readers and more customers.
Success here means that the blog has been able to gather thousands of subscribers. Consequently, the blog is able to build a pretty good business for the blogger. However, this does not mean that only English speakers can make blogging as their main source of income. Recently, more and more bloggers, mostly men and some women, who do not speak nor write English very well are able to make a full-time income online.
I have read some blog posts of a full-time blogger from Southeast Asia that are not well written in English. But still many people want to follow him because they are in the same boat and they can relate very well with him. He has proven that even non-English speakers can create an income online. Another lady online marketer has videos on you tube even though her English is not perfect. And she makes some handsome profit from her online marketing products. All these come down to their level of confidence: in their content, in their strategies, in their experience and in their training from their mentors.
So, is it possible to be a successful blogger if your first language is not English? Well, a growing number of Asians have proven that. And I hope that you will be one of those successful people in the near future.
All the best!
Ros
Tags: Blog, blogger, Blogging, Online Marketing
One of the most common methods to build your list is by writing articles.
You write articles that your target audience want and then submit these to
article directories. The advantage in this type of strategy is that in every
article you write, you are required by the article directories to complete
your resource box. So, whoever reads your article clicks your URL at the
end which will lead them to your blog or website.
The process simply involves the following:
- Write your article.
◊ Make sure you demonstrate your expertise about your
business or topic.
◊ Ensure you create a resource box at the end of your article,
including a brief detail about yourself and your business site
together with its URL. This URL should point to or land on a page
on your blog or website with an opt-in form. This is where your
readers will sign to subscribe and add themselves to your list. So,
ensure that you have
created your opt-in form before driving people to your site or
landing page.
- Submit your articles to popular article directories.
◊ The reason for this is that webmasters and readers looking for
content will visit the site of popular directories.
- Post articles as often as you can.
◊ You may post articles twice a week, once a month or even daily.
You decide the frequency as article writing can take a bit of your
time.
◊ You may also take the option of having someone else to write for
you or you may buy articles that you can legitimately label as your
own using a few simple tweaks.
I hope you will use this easy, free and reasonably priced list building
strategy to help promote your blog or your message.
All the best!
Ros
